Japan Food Service Market Size, Share by Type and Region, 2032

Market Overview

The Japan Food Service market size was valued at USD 214.35 billion in 2022. The market is projected to grow from USD 236.29 billion in 2023 to USD 475.46 billion by 2030, exhibiting a CAGR of 10.50% during the forecast period. Fortune Business Insights™ shares this information in its report titled “Japan Food Service Market, 2023-2030.”

Food service is about food and beverages being consumed outside the home or ordered at home through food-serving establishments and Japan is one of the biggest countries in the food service industry in its region. Strong presence of the service in cities such as Tokyo and Osaka due to increasing number of restaurants is projected to assist in market development. The country’s industry is highly competitive in national and international level.

List of Key Players Profiled in the Market Report

• McDonald's (U.S.)

• Starbucks (U.S.)

• Plenus Co., Ltd (Japan)

• Zensho Holdings Co.(Japan)

• Tori doll Holdings Corp.(Japan)

• Dominos (U.S.)

• KFC Corporation (U.S.)

• Yum! Brands, Inc (U.S.)

• Skylark Co., Ltd. (Japan)

• Tully's Coffee Japan Co. Ltd. (Japan)

Segmentation

On the basis of type, the market is divided into full service restaurants, quick service restaurants, institutes, and others.

Report Coverage

The report provides a detailed analysis of the top segments and the latest trends in the market. It comprehensively discusses the driving and restraining factors and the impact of COVID-19 on the market. Additionally, it examines the regional developments and the strategies undertaken by the market's key players.

Source: https://www.fortunebusinessinsights.com/japan-food-service-market-107650

Drivers and Restraints

Increasing Automation in the Food Sector to Drive Market Enhancement

Increasing automation in the food sector is anticipated to drive Japan food service market growth. Japanese food service operators are adopting innovative ideas in their restaurants such as the influence of cross cultural cuisine and robotics themes. Incorporating technology in the food and beverage industry plays a vital role as companies continuously try to improve productivity and identify substantial areas for research and development. Additionally, increasing awareness of the consumers of QSRs is also expected to drive the Japan food service market growth.

However, strict and complex government policies and regulations in food and beverage categories is hampering the Japan food service market share.

Competitive Landscape

Key Players Offering Ethnic Japanese and Korean Cuisine in Their Products to Drive Market Edge

In terms of the competitive landscape, the market has a strong presence of established and emerging companies. Some food service providers offer Japanese and Korean ethnic foods, and Western cuisine. The Japanese market has Starbucks, KFC Corporation, and Yoshinoya Holdings are the market players. Tully's Coffee Japan Co. Ltd and Yum! Brands, Inc., and Starbucks have been regularly engaging in innovations and using branding to increase its presence in the market. In April 2021, Starbucks Japan launched a new seasonal drink, the Chai Chocolate Frappuccino which is a drink with a chocolate base and gentle spices added.

Key Industry Development

• August 2022- Starbucks launched a new fall drink called the Marrone "Cassis Frappuccino" which is a beverage combining chestnuts and cassis with signature coffees of Starbucks from all over Japan.